TikTok’s Newest Monetization Instrument: Creativity Program Beta

TikTok has launched a brand new program referred to as the Creativity Program Beta, designed to assist creators earn extra money with longer content material.

This system is the newest addition to TikTok’s vary of monetization instruments that help creators of all ranges.

What Is The Creativity Program Beta?

The Creativity Program Beta is an invite-only program to assist creators earn extra money, unlock real-world alternatives, and enhance their video efficiency metrics and analytics.

To be eligible for this system, customers should be at the least 18, meet the minimal follower and video view necessities, and have an account in good standing.

How To Begin Incomes?

Individuals invited into the TikTok Creativity Program should create and publish high-quality, authentic content material longer than one minute to start out incomes.

This system is accessible within the US, France, and Brazil and can quickly be launched to extra areas.

What Are The Advantages?

The TikTok Creativity Program is designed to assist creators unlock extra alternatives and foster their creativity. It’s based mostly on learnings and suggestions from TikTok creators, together with these within the TikTok Creator Fund.

This system will present creators with an up to date dashboard to view video eligibility, estimated income, efficiency metrics, and analytics. All movies for the Creativity Program should abide by TikTok’s Neighborhood Pointers.

How To Apply?

Creators already enrolled within the TikTok Creator Fund can swap to the Creativity Program, and people not enrolled can apply to the brand new program as soon as accessible.

The Creativity Program Beta will probably be accessible to all eligible US creators within the coming months.

Variations Between TikTok Creator Fund & Creativity Program

TikTok has two applications to help its creator group, the TikTok Creator Fund, and the TikTok Creativity Program.

Whereas each applications goal to help creators, there are some vital variations between the 2.


One of many essential variations between the 2 applications is eligibility.

The TikTok Creator Fund is open to eligible creators assembly this system’s standards, reminiscent of being 18 years outdated, assembly a particular follower rely, and posting authentic content material.

The TikTok Creativity Program, however, is invite-only for the time being and can solely be accessible to creators who meet particular necessities.

Incomes Potential

Each applications supply creators the chance to earn cash by means of their content material, however the incomes potential differs.

The TikTok Creator Fund pays creators based mostly on views and engagement on their movies. The TikTok Creativity Program, however, goals to supply greater income potential to creators and unlock extra real-world alternatives.

Content material Necessities

To take part within the TikTok Creator Fund, creators should put up authentic content material that meets particular pointers.

The TikTok Creativity Program additionally requires creators to put up high-quality, authentic content material longer than one minute.


The TikTok Creator Fund has been accessible longer and is open to eligible creators in varied international locations.

The TikTok Creativity Program continues to be in beta mode and is simply accessible within the US, France, and Brazil.

The Creativity Program is invite-only and can turn out to be accessible to all eligible US creators within the coming months.

In Abstract

In conclusion, the TikTok Creator Fund and the TikTok Creativity Program goal to help creators by offering them with alternatives to monetize their content material.

Nevertheless, whereas the TikTok Creator Fund is accessible to eligible creators in varied international locations, the TikTok Creativity Program is simply accessible to a couple creators in sure areas.

Moreover, the TikTok Creativity Program goals to supply greater incomes potential and unlock real-world alternatives for creators.

Featured Picture: rootstock/Shutterstock

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