Amid ongoing unrest at X, many customers are actually a minimum of dipping a toe into various real-time information apps, with Bluesky seeing a surge in sign-ups this week, and Threads nonetheless steadily gaining traction, particularly amongst area of interest consumer teams.
It’s nonetheless a good distance off X, and its profile sign-ups have tailed off after its document ascension to 100 million members. Nevertheless it does nonetheless really feel like Threads has one thing, and that it might nonetheless discover its area of interest throughout the broader social media sphere.
However with a purpose to capitalize on any alternative that it could have, it wants so as to add new options, and maintain these updates coming, with a purpose to catch as much as the competitors. And the Threads crew is working, with a spread of latest practical additions now within the works that’ll seemingly immediate much more curiosity within the X various app.
First off, Threads is engaged on publish enhancing, one thing that X/Twitter refused so as to add for years, then lastly rolled out to paying subscribers final October.
And Threads is seemingly taking an analogous strategy to what X has on this entrance, with edits probably to be made obtainable for a sure time period after posting.
As you’ll be able to see in this example, pulled from the back-end code of Threads by app researcher Alessandro Paluzzi, within the present iteration of Thread enhancing, customers would have a 5-minute countdown to implement any edits to their replace. X/Twitter initially gave customers a 30-minute window for edits, nevertheless it lately expanded that to an hour, although once more, it’s solely obtainable to X Premium subscribers.
Time-limited edits might make the method simpler to handle throughout the Threads database, whereas additionally accounting for the doubtless extra important influence of enhancing short-form content material. A part of the priority held by earlier Twitter administration was that by enabling full tweet enhancing, at any time, individuals might considerably alter the that means of posts after they’d gone viral, which may very well be particularly problematic for brief tweets, as even minor updates have the potential to drastically alter their that means.
Threads is seemingly additionally taking this concern into consideration, nevertheless it has promised so as to add Thread enhancing, and this might nonetheless be a significant replace throughout the Threads expertise.
Threads can also be rolling out profile switching in-stream, so that you don’t need to sign off of Threads, then out of Instagram, then again into each once more, every time you need to publish from an alternate account.

As you’ll be able to see in this example, posted by Ahmed Ghanem, Threads will quickly have an “Add profile” choice to hyperlink your numerous Threads profiles within the app. You’d then, a minimum of theoretically, be capable of change between them, like you’ll be able to on Instagram, which shall be a giant assist for many who are additionally managing model accounts.
I imply, publish scheduling would even be a giant addition on this entrance, nevertheless it all takes time, and the Threads crew is working via the assorted requests comparatively rapidly, contemplating the quantity of performance they nonetheless want so as to add.
Lastly, Instagram’s additionally trying to present a strategy to delete your Threads profile in isolation out of your IG presence, which had been one of many key considerations within the early levels of the brand new app.

As you’ll be able to see in these screenshots, additionally shared by Alessandro Paluzzi, Threads will quickly embrace a complete new part explaining the right way to delete your Threads account, which is able to take away your Threads information out of your IG profile after 30 days when activated.
As a result of proper now, your Threads profile is your Instagram profile as effectively, they’re not two separate entities. That’s made it a lot simpler for Instagram to on-board new Threads customers, nevertheless it additionally means which you could’t delete one with out additionally erasing the opposite, which many customers have raised as a priority.
So quickly, it is possible for you to to delete your Threads profile, with out additionally shedding your IG information. However you higher ensure, as a result of if you wish to use your IG deal with to enroll to Threads once more, you’ll have to attend 4 months (120 days) for it to be reactivated, as per the above description.
These are some key updates for Threads, and whereas most of those features are already obtainable in different apps, they do take time to construct, and add into complete new programs.
Which is why the Threads crew remains to be rolling out what many take into account to be primary functionalities and choices, as a result of they launched the app sooner than they initially had deliberate, with a purpose to collect up cast-offs from Elon Musk’s X. And now, they’re paddling exhausting to catch up, and seize the chance.
Although as Elon Musk continues to publish divisive remarks, and make controversial choices at X, the window of alternative for Threads continues to increase, which signifies that it in all probability does have time to construct in these new features, and nonetheless preserve regular progress momentum, as extra customers search for a viable X various.
Proper now, Threads is main that pack, and it could nonetheless be capable of grow to be a extra beneficial, viable platform because it continues to construct.