Sara Ali Khan turns into part of Vivo Y Collection model anthem in new advert, ET BrandEquity

Sara Ali Khan

Jungle, a manufacturing home and content material studio, in collaboration with Havas Worldwide India company has introduced the launch of the Vivo Y Collection model anthem.

The marketing campaign is directed by Shai Samtaney, co-founder and director of Jungle, and produced by Rudra Mawani, government producer at Jungle. The marketing campaign tells a mini story celebrating individuality and magnificence whereas showcasing the glossy design and options of the Vivo Y sequence smartphones.

The marketing campaign options Khan and highlights the fashionable design and superior options of the Vivo Y sequence smartphones.

The movie facilities on Khan and her model crew inspiring a designer with the telephone’s designs.

Anupama Ramaswamy, chief artistic officer Havas Worldwide India mentioned, “The vivo Y100 is a beautiful telephone and so the launch marketing campaign wanted to have model written throughout it. And to carry this alive we made a music video seamlessly built-in with the product pictures together with its foremost options.”

“We’re glad to have partnered with Vivo India to make it occur,” she added.

Samtaney mentioned, “It’s all the time enjoyable engaged on a music video format and Sara introduced a blast of fantastic vitality to the general efficiency.”

“With music movies you’ve an extended period to experiment with revolutionary methods of creating your content material participating and memorable. We hope you all benefit from the movie as a lot as we loved making it,” he added.

Mawani mentioned, “We’re completely happy to have partnered with Vivo and Havas Worldwide India to provide the Vivo Y Collection Fashion Anthem, which I’m positive audiences will all be grooving to because the tune is extraordinarily sticky.”

Watch right here:

The gaming platform has teamed up with Khan as its new model ambassador with an intention to broaden its outreach.

  • Printed On Feb 20, 2023 at 03:53 PM IST

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