The #ChangeTheNorm marketing campaign narrates the story of Bumrah, whose profession trajectory has been nothing in need of extraordinary.
By partnering with Bumrah, Neeman’s aligns its ethos of stepping out of the abnormal, doing issues in a different way and reaching extraordinary leads to the method, it stated in a press assertion.
Amar Preet Singh, co-founder, Neeman’s stated, “We’re stoked to have partnered with Jasprit Bumrah, a gifted fast-bowler from the Indian cricketing world for our marquee marketing campaign, #ChangeTheNorm. His persona really represents all the pieces we stand for.”
“At Neeman’s, we now have all the time strived to assume exterior the field, transcend our limits and be higher with each assortment. Jasprit’s profession trajectory and distinctive persona is an inspiration for every person. That is in keeping with how our ReLive Knit Sneakers problem the established order and set a brand new normal for footwear,” added Singh.