Taps and sanitaryware model Kerovit, from the home of Kajaria, has launched a brand new tv advert marketing campaign that includes actors Ranveer Singh and Anushka Sharma.
The corporate, which just lately introduced Singh as a model ambassador, goals to seize the creativeness of the youth with the newest TVC.
Titled ‘Freedom 3.0’, it carries ahead the model’s expression ‘Kerovit is Freedom,’ emphasising the truth that a toilet is a spot the place an individual feels free essentially the most to specific their inside feelings. The TVC depicts aspiration, emotion, achievement, creative expression, and youthfulness in affiliation with their luxurious sanitaryware and bathtub options.
The TVC depicts the lavatory as a heaven for everybody by displaying two individuals who use the lavatory to specific, unwind, and finally obtain success. The corporate is making an attempt to achieve out to the nation’s youth, with whom the emotion of ‘freedom’ resonates essentially the most.
The corporate has beforehand launched campaigns starring Sharma, dubbed 2.0. To take it a step additional, the brand new marketing campaign has been dubbed 3.0 in an effort to revamp the model’s model quotient whereas additionally hammering the model expression of ‘Freedom.’The movie is conceptualised and created by Regulation & Kenneth Saatchi & Saatchi…