Excellent news for social media managers, with Meta expanding the functionality of its Instagram Marketing API to allow third-party posting platforms to facilitate product tags in your promotions.
Instagram’s Advertising API permits third-party platforms to offer advert scheduling and posting performance, with this new addition offering extra methods to customise your IG advertisements in your social administration apps.
As defined by Meta:
“Beginning immediately, Instagram will permit for advertisers to seamlessly create and promote posts with Product Tags through the Instagram Advertising API for feed photographs, carousel, and present feed movies. This new course of alleviates undesirable friction for third-party platform customers and permits advertisers to extra simply make the most of Advertisements with Product Tags in new and present media posts.”
That’ll streamline your creation course of through IG administration instruments, whereas Instagram additionally added Search Advertisements placement through the API in March, and Tales scheduling through the Instagram Graph API in Might.
So that you now have much more methods to handle your IG advertisements and natural content material, which may make it a lot simpler to remain throughout the entire numerous platforms and parts.
You’ll be able to learn extra concerning the newest Instagram Advertising API replace here.