Indian heritage and traditions are unparalleled of their richness and variety. ‘Made in India’ merchandise have the outstanding high quality of bringing to life historic nuances of our tradition via intricate craftsmanship and artistry.
Embodying this essence of ‘Made in India’, Amazon World Promoting launched a mesmerizing movie that enlightens viewers concerning the convergence of historical past, artwork and know-how which can be exported from India to the world. Within the voice of famend actor and musician, Piyush Mishra, ‘Saath Peedi’ showcases the model’s aim to propel India’s exports to new heights, whereas reinforcing satisfaction in our tradition:
A journey throughout India
Via the movie, Amazon takes the viewers on a journey of audio-visual delight, highlighting 4 ‘Made in India’ gems: West Bengal’s Darjeeling Tea, Tamil Nadu’s Kancheepuram Silk, Varanasi’s picket toys, and Gujarat’s Kutch embroidery.
With 400+ GI-tagged merchandise like these, Amazon World Promoting strives to take ‘Made in India’ merchandise to the remainder of the world, and empower exporters with a platform to scale on a world stage.
From India to the world
Via this initiative, Amazon World Promoting not solely presents the very best of India to the world, nevertheless it additionally helps Indian companies by decreasing the entry barrier for exports and enabling them to succeed in worldwide markets from India. Over 125,000 exporters have registered on Amazon’s program to promote their merchandise on 18+ Amazon international marketplaces, claiming to be on-track to allow $8 billion in cumulative e-commerce exports from India.
Celebrating India’s age-old traditions, that transcend borders and generations
Amazon World Promoting additionally launched the ‘Exports Digest 2023’, an annual espresso desk e-book with insights from Amazon information and inputs from coverage makers and thought leaders. This initiative goals to encourage extra exporter participation, whereas additionally celebrating the spirit of nationwide satisfaction and India’s entrepreneurial prowess.
Enlightening, informative, and galvanizing!
